Operations and Supply Chain Management 2nd Edition by David A. Collier Test bank
a. They focus solely on gaining new customers.
b. They include contract negotiations.
c. They focus on keeping existing customers.
d. They include good and service guarantees.
ANSWER: c
43. A _____ is a customer benefit package (CBP) feature that departs from the standard CBP and is normally location specific or firm specific.
a. bottleneck
b. peripheral product
c. core product
d. variant
ANSWER: d
44. Jane is planning to go on a camping trip. She purchases a bottle of mineral water, a pack of biscuits, a small tube of toothpaste, and a toothbrush from the supermarket near her house. The items that Jane has purchased from the supermarket are _____ goods.
a. hard
b. durable
c. nondurable
d. intangible
ANSWER: c
45. Which of the following statements is true of sustainability?
a. Sustainability practices lead to better public perception.
b. Sustainability practices are limited to service-providing firms.
c. The use of sustainable technology reduces short-term operational costs.
d. The application of sustainable technology is limited to the agriculture industry.
ANSWER: a
46. _____ refers to an organization's ability to strategically address current business needs and successfully develop a long-term strategy that embraces opportunities and manages risk for all products, systems, supply chains, and processes to preserve resources for future generations.
a. Sustainability
b. Scalability
c. Scheduling
d. Forecasting
ANSWER: a
47. In the context of the pre- and postproduction services perspective of a value chain, which of the following are postproduction services of a value chain?
a. Purchasing services
b. Recycling and remanufacturing initiatives
c. Contract negotiations
d. Product and service guarantees
ANSWER: b
48. When business analytics is used to understand past and current performance, it is called _____ analytics.
a. decision
b. descriptive
c. predictive
d. prescriptive
ANSWER: b
49. _____ management is defined as the science and art of ensuring that goods and services are created and delivered successfully to customers.
a. Operations
b. Communications
c. Network
d. Security
ANSWER: a
50. One of the key activities that operations managers perform is _____ management: ensure that the right amount of resources (labor, equipment, materials, and information) is available when needed.
a. quality
b. supply chain
c. network
d. resource and capacity
ANSWER: d