D. exist when the basic (relatively easy to observe) elements of the technology resemble the
basic elements of the market.
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35. (p. 9) The causal process of thinking:
A. starts with a desired outcome and focuses on the possible means to generate that outcome.
B. starts with what one has and selects among possible outcomes.
C. involves bricolage.
D. starts with brainstorming by meeting with industry professionals.
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Difficulty: Medium
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36. (p. 9) Which of the following is NOT a stage in Kolter's procedure in bringing a
product/service to market?
A. Select target market segments
B. Analyze long run opportunities in the market
C. Design market strategies
D. File for patent protection
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Difficulty: Medium
37. (p. 16) Questions designed to increase an entrepreneurs' understanding of the nature of the
environment are known as:
A. Strategic questions
B. Connection tasks
C. Reflection tasks
D. Comprehension questions
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Difficulty: Easy
38. (p. 16) An entrepreneur considering if what they are doing makes sense is an example of:
A. A strategic question
B. A connection task
C. A reflection task
D. A comprehension question
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39. (p. 16) __________ are designed to stimulate thought about entrepreneurs' understanding and
feelings as they progress through the entrepreneurial process.
A. Strategic questions
B. Connection tasks
C. Reflection tasks
D. Comprehension questions
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Difficulty: Medium
40. (p. 17) Individuals have stronger intentions to act when taking action is perceived to be _____
and desirable.
A. elusive
B. feasible
C. flexible
D. risky
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Difficulty: Easy
41. (p. 17) Which among the following aspects affects an entrepreneur's perception of
feasibility?
A. Locus of control
B. Learning style
C. Perceived desirability
D. Self-efficacy
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42. (p. 18) On the education background, entrepreneurs:
A. are less educated than the general population.
B. cite an educational need in the areas of finance, strategic planning, marketing, and
management.
C. who lack a formal education, fail to create new businesses and exploit discovered
opportunities.
D. cite formal education to be indispensible in starting a new business.
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Difficulty: Medium
43. (p. 19) Motivation to launch a new venture can arise from all of the following except:
A. lack of prior experience.
B. boredom.
C. a lack of challenge.
D. frustration.
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Difficulty: Easy
44. (p. 19) Density, in regards to a social network, refers to:
A. the extensiveness of ties between two individuals.
B. the total number of individuals in the network.
C. the distance of connection between the entrepreneur and contact.
D. the fact that most networks are informal and not well organized.
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Difficulty: Hard
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45. (p. 20) The moral support network is different from the professional support network in that:
A. a professional support network includes finding a mentor.
B. moral support is less important than professional support.
C. only the "cheering squad" provides moral support.
D. a moral support network comprises only of personal contacts.
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46. (p. 20) Within the moral-support network, most entrepreneurs indicate that their _____ are