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Excellence in Business Communication 12th Edition by John Thill test bank

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79) Receiving more information than that which can be utilized results in
A) increased stress at home.
B) decreased stress on the job.
C) increased productivity.
D) information domination.
E) a sense of urgency.
Answer:  A
Explanation:  A) Information overload makes it difficult to discriminate between useful and useless information, lowers productivity, and amplifies employee stress both on the job and at home—even to the point of causing health and relationship problems.
LO:  1.5: List four general guidelines for using communication technology effectively.
AACSB:  Information technology
Difficulty:  Moderate
Classification:  Conceptual
Learning Outcome:  Describe the opportunities and challenges of communicating in a diverse world
 
80) Why are some companies adding gamification to their mobile apps?
A) to reduce customer stress levels while they are on hold
B) to improve the computational speed on corporate information systems
C) to reduce the need for expensive customer service calls
D) to increase user engagement
E) to reduce employee headcount and other fixed costs.
Answer:  B
Explanation:  B) Gamification is the addition of game-playing aspects to an activity or a process with the goal of increasing user engagement, and it's a natural for social media and mobile devices.
LO:  1.5: List four general guidelines for using communication technology effectively.
AACSB:  Information technology
Difficulty:  Moderate
Classification:  Conceptual
Learning Outcome:  Describe the opportunities and challenges of communicating in a diverse world
 

81) Which of the following best describes gamification?
A) an online tracking system to monitor employees' use of social media
B) a mobile app designed to improve customer service
C) adding game playing aspects to a business activity or process
D) an online collaboration system between an organization and its suppliers
E) an online game designed to train salespeople
Answer:  C
Explanation:  C) Foursquare is an advertising platform that relies on user activity and user-generated content, and the game element encourages people to use the app more frequently.
LO:  1.5: List four general guidelines for using communication technology effectively.
AACSB:  Information technology
Difficulty:  Moderate
Classification:  Conceptual
Learning Outcome:  Describe the opportunities and challenges of communicating in a diverse world
82) To increase employee connections, the sharing of ideas and improve brainstorming, some companies use
A) product champions.
B) gamification.
C) location aware devices.
D) information addiction.
E) information technology paradox.
Answer:  B
Explanation:  B) On several collaboration and brainstorming systems, gamification encourages people to make more connections, share ideas, and boost their influence within a community.
LO:  1.5: List four general guidelines for using communication technology effectively.
AACSB:  Information technology
Difficulty:  Moderate
Classification:  Conceptual
Learning Outcome:  Describe the opportunities and challenges of communicating in a diverse world
 

83) Which of the following can result from the use of social networking sites used while at work?
A) sexual harassment lawsuits
B) increased gamification
C) increased productivity
D) greater employee engagement
E) increased hours on the job
Answer:  A
Explanation:  A) Inappropriate web use not only distracts employees from work responsibilities, it can leave employers open to lawsuits for sexual harassment if inappropriate images are displayed in or transmitted around the company.
LO:  1.5: List four general guidelines for using communication technology effectively.
AACSB:  Information technology
Difficulty:  Difficult
Classification:  Synthesis
Learning Outcome:  Describe the opportunities and challenges of communicating in a diverse world
 
84) Explain the "information technology paradox."
Answer:  According to the information technology paradox, information tools such as email and the Internet can waste as much time as they save. Many companies have taken steps to prevent employees from wasting time online when they are supposed to be working.
LO:  1.5: List four general guidelines for using communication technology effectively.
AACSB:  Reflective thinking
Difficulty:  Moderate
Classification:  Conceptual
Learning Outcome:  Discuss the challenges and importance of business communication

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