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Business Driven Information Systems 8th Edition by Paige Baltzan test bank

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       A) The threat of new entrants’ force is high in the up-and-coming market.
       B) The threat of new entrants’ force is low in the up-and-coming market.
       C) The threat of new entrants’ force is impossible to define in the up-and-coming market.
       D) All of the answers are correct depending on the time of year.
      
 



 
 
297)       Imagine you are creating a new product to sell in an up-and-coming market. Which of the following statements indicates that it would be difficult for you to enter this new market?
 
      
       A) The threat of new entrants’ force is high in the up-and-coming market.
       B) The threat of new entrants’ force is low in the up-and-coming market.
       C) The threat of new entrants’ force is high during the summer months in the up-and-coming market.
       D) All of the answers are correct depending on the time of year.
      
 



 
 
298)       Which of the following is an example in which Porter’s five forces are mostly strong and competition is high?
 
      
       A) dog-walking business 
       B) ski resort
       C) professional hockey team
       D) All of the answers are correct.
      
 



 
 
299)       Which of the following offers an example in which Porter’s five forces are mostly weak and competition is low?
 
      
       A) an international hotel chain purchasing milk
       B) a coffee shop
       C) a single consumer purchasing milk
       D) a dog-walking business
      
 



 
 
300)       Some industries’ competition is much more intense than others. Retail grocery stores such as Kroger, Safeway, and Albertson’s in the United States experience fierce competition and offer similar marketing campaigns to compete. What is this an example of in terms of Porter’s Five Forces Model?
 
      
       A) rivalry among new entrants      
       B) rivalry among existing competitors
       C) threat of substitute products or services
       D) buyer power
      
 



 
 
301)       Amazon.com uses a customer profiling system whenever a customer visits its website. Using this system, Amazon can offer products tailored to that particular customer’s profile and buying pattern. What is Amazon using to achieve this competitive advantage?
 
      
       A) rivalry    
       B) buyer power
       C) product differentiation
       D) substitute product
      
 



 
 
302)       Your boss, Penny Dirks, has asked you to analyze the music industry using Porter’s Five Forces Model. Which of the following represents supplier power in the music industry?
 
      
       A) established record labels such as EMI, Sony, and Universal    
       B) Walmart, Target, iTunes
       C) game systems such as Xbox and social networks such as Facebook.
       D) Taylor Swift,Beyoncé, The Beatles, The Stones

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