A) phone conversation
B) storage of data files
C) web browsing
D) emailing
E) mobile app accessibility
Answer: D
Explanation: D) Email and web browsing rank first and second in terms of the most common nonvoice uses of smartphones, and more email messages are now opened on mobile devices than on PCs. For many people, the fact that a smartphone can make phone calls is practically a secondary consideration; data traffic from mobile devices far outstrips voice traffic.
LO: 1.4: Outline the challenges and opportunities of mobile communication in business.
AACSB: Information technology
Difficulty: Moderate
Classification: Application
Learning Outcome: Describe the opportunities and challenges of communicating in a diverse world
62) To become more user friendly, some companies have incorporated a ________ approach to technology.
A) customer first
B) data first
C) mobile first
D) security first
E) social media first
Answer: C
Explanation: C) As mobile access overtakes computer-based access, some companies now take a mobile-first approach, in which websites are designed for optimum viewing on smartphones and tablets.
LO: 1.4: Outline the challenges and opportunities of mobile communication in business.
AACSB: Information technology
Difficulty: Moderate
Classification: Application
Learning Outcome: Describe the opportunities and challenges of communicating in a diverse world
63) The phrase ________ describes the ability to send vast amounts of data instantly, constantly, and globally.
A) mobile first
B) radical connectivity
C) disruptive technology
D) mobile friendly
E) mobile revolution
Answer: B
Explanation: B) Social media pioneer Nicco Mele coined the term radical connectivity to describe "the breathtaking ability to send vast amounts of data instantly, constantly, and globally."
LO: 1.4: Outline the challenges and opportunities of mobile communication in business.
AACSB: Information technology
Difficulty: Difficult
Classification: Critical Thinking
Learning Outcome: Describe the opportunities and challenges of communicating in a diverse world
64) As social media prevents people from fully disengaging from work while allowing flexibility to meet personal and professional obligations, ________ become(s) increasingly important.
A) nontraditional work models
B) larger display screens
C) 24/7 connectivity
D) text messaging uniformity
E) accelerometers
Answer: A
Explanation: A) Mobile plays an important role in efforts to reduce operating costs through telecommuting and other nontraditional work models.
LO: 1.4: Outline the challenges and opportunities of mobile communication in business.
AACSB: Information technology
Difficulty: Difficult
Classification: Synthesis
Learning Outcome: Describe the opportunities and challenges of communicating in a diverse world
65) Which of the following is an advantage of improved mobile tools for the workplace?
A) increased security controls
B) location-aware content
C) standardized writing
D) minimized distractions
E) increased connectivity
Answer: E
Explanation: E) Mobile tools can enhance productivity and collaboration by making it easier for employees to stay connected and giving them access to information and work tasks during forced gaps in the workday or while traveling.
LO: 1.4: Outline the challenges and opportunities of mobile communication in business.
AACSB: Information technology
Difficulty: Moderate
Classification: Critical Thinking
Learning Outcome: Describe the opportunities and challenges of communicating in a diverse world
66) When used well, mobile connectivity can
A) increase expertise in an organization.
B) limit crisis communication.
C) allow for thorough research.
D) decrease time needed for decision making.
E) decrease corporate security issues.
Answer: D
Explanation: D) Mobile connectivity can accelerate decision making and problem solving by putting the right information in the hands of the right people at the right time.
LO: 1.4: Outline the challenges and opportunities of mobile communication in business.
AACSB: Information technology
Difficulty: Difficult
Classification: Critical Thinking
Learning Outcome: Describe the opportunities and challenges of communicating in a diverse world
67) Companies are wrestling with the ________, in which employees want to use their personal tablets and smartphones to access company networks and files.