Business Communication Essentials 5th Canadian Edition by Courtland L Bovee test bank

D) give facts rather than vague impressions
Answer:  D
Diff: 1     Type: MC     Page Ref: 5
Objective:  1-1
 
10) To be effective, business messages should ________.
A) use abstract words that lend themselves to interpretation
B) adopt an informal tone
C) show your readers how they will benefit from responding to your message
D) not make arguments or recommendations
Answer:  C
Diff: 1     Type: MC     Page Ref: 5
Objective:  1-1
 
11) To be effective, business messages should ________.
A) clearly state what you expect from audience members
B) adopt an informal tone
C) use abstract words that lend themselves to interpretation
D) not make arguments or recommendations
Answer:  A
Diff: 1     Type: MC     Page Ref: 5
Objective:  1-1
 
12) Which statement is TRUE?
A) Today's business environment is so aggressive that demonstrating good etiquette is often seen as a sign of old-fashioned business practice and is a sign of weakness.
B) An employee's professionalism is determined mostly by his or her attire and manners.
C) Employees who demonstrate professionalism tend to identify problems and fix them rather than complain about them.
D) Your professionalism in the workplace is a quality that exists independently of your communication skills.
Answer:  C
Diff: 1     Type: MC     Page Ref: 7
Objective:  1-2
 
13) Valuable traits in an employee DO include ________.
A) working extra hours
B) acceptance of authority
C) passive listening
D) positivity
Answer:  D
Diff: 1     Type: MC     Page Ref: 7
Objective:  1-2
 
14) Valuable traits in an employee do NOT include ________.
A) time management
B) ethics
C) passivity
D) courtesy
Answer:  C
Diff: 1     Type: MC     Page Ref: 7
Objective:  1-2
 
15) An organization's communications "system" ________.
A) can use a number of procedures and media that reflect its corporate culture
B) can normally be learned through educational courses. College graduates are expected to have mastery of this system before they enter the workplace
C) is most efficient if it is structured as a 'top-down,' hierarchical process
D) is most efficient if it is structured as a 'horizontal,' democratic process
Answer:  A
Diff: 2     Type: MC     Page Ref: 8
Objective:  1-2
 
16) Which of the following is TRUE about communicating in today's business environment?
A) One should always communicate ethically, even when the choices are not crystal clear.
B) Following accepted standards of grammar, spelling, and other aspects of high-quality business writing are no longer relevant in today's technology-driven business environment.
C) Constructing compelling narratives—telling stories—is obsolete in today's fast-paced business environment.
D) Adapting your messages and communication styles to specific audiences is unethical and, often, illegal.
Answer:  A
Diff: 2     Type: MC     Page Ref: 8
Objective:  1-2
 

17) The approach that focuses on understanding and meeting the needs of the recipients of a message is considered ________.
A) audience-centered
B) paternalistic
C) a feature of top-down communication
D) often too expensive to implement
Answer:  A
Diff: 1     Type: MC     Page Ref: 8
Objective:  1-2
 
18) Which of the following is the first step in the basic eight-step communication model?
A) The sender transmits the message through a channel.
B) The sender produces the message in a medium.
C) The sender has an idea.
D) The sender writes the message.
Answer:  C
Diff: 1     Type: MC     Page Ref: 9
Objective:  1-3
 
19) Which of the following is the last step in the basic eight-step communication model?
A) The sender transmits the message through a channel.
B) The audience receives the message.
C) The receiver decodes the message.
D) The receiver provides feedback.
Answer:  D
Diff: 1     Type: MC     Page Ref: 10
Objective:  1-3
 
20) In the basic communication model, when someone puts an idea into a message, he or she is ________ it, or expressing it in words or images.